| David Bowie's |
So
it's just a white square with text over an old image, is it? Think again – The
Next Day's cover makes you use your mind.
This
is a RECORD COVER. This writing is the DESIGN upon the record cover. The DESIGN
is to help SELL the record. We hope to draw your attention to it and encourage
you to pick it up. When you have done that maybe you'll be persuaded to listen
to the music – in this case XTC's Go 2 album.
The
Hipgnosis-designed sleeve for XTC's Go 2 album is, famously, an essay about the
design of the cover itself, and how it is intended as a marketing trick. As the
music industry has shifted from analogue to digital, the words have subtly
shifted. "This is a CASSETTE COVER" was joined by "This is a
COMPACT DISC COVER".